BILLIONAIRE SON, PADDY ADENUGA WRITES INSPIRING MESSAGE TO NIGERIAN YOUTHS
Billionaire Son, Paddy Adenuga writes inspiring message to Nigerian youths. Read after the cut.
It was October 2013, two years had passed since I
had left the family business in Lagos, Nigeria and moved to London, England to
start my own oil trading company. My time in the family business, as a director
in the telecoms division and upstream oil & gas company was challenging to
say the least but engaging and ultimately rewarding. However, I have never felt
comfortable with sitting back and getting a golden pass through life. Whilst
the easy thing to do was to be a “good boy and good son” and enjoy all the
luxuries of being in a family business – I decided that striking it out on my
own once again was the best course of action.
I’ve always loved the oil & gas business, like
many other Nigerians. However, what I love about the business, particularly the
exploration and production (upstream) side, was the mixture of strategy,
operational capability, technical know-how, politics and business acumen which
all had to be married with a gambling spirit and sheer luck to be successful.
In my decision to move to London, I decided I would only be in the oil &
gas business as long as it didn’t pose a direct conflict to the family’s interests.
There is striking it out on your own and then there is just being plain
foolish. Luckily for me, I had stopped being foolish by then.
The modus operandi of my oil trading business was
simple. I kept an office in Lagos with a small team of five to run operations
and logistics. I converted one of the bedrooms in my townhouse in London into a
study. My team in Lagos under my guidance would get oil trading contracts and
I, sitting in London, would either market these contracts to the global oil
trading houses to execute in Nigeria on a joint venture (JV) basis or in some
instances, I would find the capital to execute the contract from end to end.
This formula proved effective and it was good enough to pay my bills and afford
me an above modest lifestyle.
One of the traits I took from my parents is that I
am highly ambitious and find it hard to sit still. There always has to be a new
conquest, a new mountain to climb, or, as is the case most times, a new
business to go after. Oil trading was my day job but was never exciting to me
except for when I got paid. After days and weeks in London plotting my next
move, I came up with an idea and a plan. In the world of upstream oil &
gas, especially in Africa, companies that were operators, actively producing
oil & gas in commercial quantities that wanted to invest or participate in
the oil business were the darlings of the industry. They were like the
prettiest girl in high school and every guy wanted her to come to the prom with
him.
Most of the oil producing nations in sub-Saharan
Africa such as Nigeria, Angola, and Equatorial Guinea would always require any
investor into oil & gas assets in their country to either be an oil &
gas operator with production on stream or be partnered with an operator, deemed
a “technical partner”. This logic makes sense. If you are going to buy prized
national assets, you should have the know how to develop and operate them or at
least be partnered with an entity that does. I decided that I was going to use
a Trojan Horse strategy. I had read ancient Greek literature when I’d attended
military academy in Texas and it served as inspiration. I would acquire an oil
& gas operating company in Europe (the Trojan Horse), where the political
barriers and costs to entry in comparison to Africa would be significantly
lower. I would then use this newly acquired company, which would now be of
Afro-European in heritage, to become a technical partner to many local and
international investors in the upstream oil & gas business in Africa. This
company would be the first of its kind and likely the most sought-after oil
& gas company on the African continent because of its unique DNA and
ownership. After thinking of this idea, I took myself out to a bar a few blocks
from my house and ordered myself a nice strong drink. I felt like a genius.
I registered a new upstream oil & gas investment
company offshore and called it, The Catalan Corporation. The name didn’t really
have a meaning, it just sounded nice and had a confident, stately demeanour to
it. To keep costs at a minimum, I decided to put together an advisory board
that consisted of Vance Querio, the COO of Addax Petroleum at the time and an
industry professional and my mentor (who will remain nameless for good reason),
one of Africa’s biggest business giants. Vance was all too happy to join and
signed on quickly. I called my mentor and before signing on, he wanted a face
to face meeting for me to explain my plan and ambitions for Catalan. He asked
me to meet him in the early spring of 2014 at a health spa in a small Swiss
village outside of Zurich. I have to admit the drive from Zurich to this little
village tucked within the Swiss mountains still remains one of the most
beautiful sights I have ever seen. The spring sun had begun to melt the snow on
the mountains and in the distance; you could see the melting snow turn into
giant waterfalls pouring off the mountains. It was like an oil painting come to
life.
I eventually met with my mentor and after explaining
my idea to him and that him being on my advisory board would not only give my
burgeoning company credibility but help us raise cash, he agreed in totality
and went further to tell me that I should tell anyone and everyone that he was
not only on board but was going to give our company his full support. We drank
some tea together and the next morning I was off back to London. My little plan
for Africa oil & gas was coming together, finally put into action by two
African men in a Swiss village. You couldn’t make this stuff up.
On the plane flying back to London from Zurich, even
though I had just gotten my mentor on board, I felt that there was someone
missing. A few years prior I was the spearhead of my family’s acquisition drive
for OML 30 (this is another whole story in itself), one of Shell Nigeria’s most
lucrative oil blocks that was up for sale, I met a brilliant English banker
named Edgar. Edgar had more than 30 years of oil & gas operations and
finance experience. He was respected by the industry on a global basis and
having him on board would be the final piece in the puzzle, the icing on the
cake. I called Edgar immediately I landed and asked if we could meet for lunch,
my treat as always.
I pitched Catalan to Edgar and how if we pulled this
off it would be the grandest of coups. Edgar was highly intrigued but stated
that he wanted hard cash upfront from the onset. Whilst the others were all too
eager to come on board and make their money via sweat equity or cash incentives
when we had a target company in our sights, Edgar wanted to be paid money and a
substantial amount before putting pen to paper. I was confused by his
behaviour. I told him who the others were that were on Catalan’s advisory board
but he wasn’t having it, either he would be paid his princely sum to attach his
name to Catalan or no deal. I was 29 at the time and was still head-strong and
prideful. How could this guy develop such an attitude? I thought we were
friends. I suppose Edgar knew his value and wasn’t going to mortgage it on a
promise of monies at a later date. As much as he liked my Trojan Horse idea, he
just happened to like money more. I balked at his request in annoyance. I paid
for lunch, told him no way, and stormed off home. This was a big mistake on my
part that would rear its ugly head later.
I appointed two of my most trusted confidants as
directors in Catalan and with that the company was set to go. I designed the
logo for Catalan – a coat of arms with a cross in the middle. I am after all a
devout Catholic and a strong believer in God, so why not have my faith
represented on my company logo? I then called my friend Nicolas Lavrov, a web
and graphics designer and over the course of a week we put together a sleek and
polished company profile which me, my directors and advisory board began
emailing out to interested parties. A few weeks later, I got an email from
Richard Kent of Jeffries. Jeffries are an investment bank that work closely
with multi-national oil companies (the majors) on the acquisition or divestment
of oil & gas assets on a worldwide basis. Richard had gotten a copy of my
company profile and wanted to have a meeting. I wore one of my finest suits and
hopped into a taxi to his offices in London City.
Richard and I talked extensively about my background
and my ambitions for Catalan. I explained to him the type of company we were
looking to acquire, ideally an oil & gas company in Europe, preferably
operating out of the North Sea with a strong daily production and enough
reserves to warrant further investment in development. I also told Richard how
much we would be ready to spend for the first acquisition – between USD 50
million and USD 100 million. We would finance our acquisition via reserve based
lending and would likely raise cash equity of thirty percent of our purchase
price with a Bank raising debt of seventy percent to help the balance of the
purchase price. I had described the “goldilocks” company Catalan needed to
acquire. With that said, Richard told me to give him some time to find the best
deal for Catalan.
A few weeks later Richard called me, “I have the
perfect deal for you Paddy!” US oil giant, Chevron, had decided to sell their
entire upstream, exploration and production business in the Netherlands and had
appointed Jeffries to manage a bid process for the sale of Chevron Netherlands.
The sale included their production platforms in the North Sea off the Dutch
coast, their office buildings, around a thousand or so native Dutch staff, and
their crude and gas pipeline evacuation infrastructure. Even the Chevron coffee
and tea mugs were part of the sale. Richard was right, this deal was perfect
and the ideal Trojan Horse with which to enter the Africa oil & gas terrain
with from Europe. He informed me that this would be a competitive bid against
other companies to acquire Chevron but thought that Catalan and I stood a good
chance. I told him I was interested and that he should send all the necessary
paperwork over. Something within me believed I was going to win this bid and
with that in mind I was going to throw everything at it. If I won this bid, I
thought, there would be stories written about me for a long time to come.
Chevron are by nature, prudently selective with
which companies they invite to bid. So the fact that Catalan was chosen was a
big deal to me. I felt like for once in my 29 years, I wasn’t being judged
solely by my last name but for my skill, merits and ability. I got the first
bits of information from Chevron on their Netherlands assets and I began
putting together a team of hired hands to act as my management team for
Catalan’s bid. I appointed Dutch law firm DeBrauw as my lawyers, Canadian firm
Canaccord Genuity as my finance managers, RPS Energy as my technical managers,
and Moore Stephens as my accountants. I informed Chevron of my management team
and they asked for a few weeks to open the data room and kick off the bid.
Whilst Catalan and its hired management team waited
on Chevron, I decided to be pro-active. From previous my experience with OML
30, not engaging government regulators enough could prove to be unwise. I
decided that I needed to meet with the government body in the Netherlands
responsible for managing their oil & gas affairs. After all I was a young
Nigerian man, trying to buy prized, national Dutch assets. I, more than anyone,
needed to be ten steps ahead at any given time. My lawyers put me in touch with
Jan-Dirk Bokhoven, the managing director at the time of the Dutch state-owned
oil company, EBN. Jan-Dirk and I spoke on the phone and agreed a date to meet
at EBN’s head office in Utrecht, a one-hour drive or so outside of Amsterdam.
I had never been to the Netherlands before. I took
the first flight from London to Amsterdam and arrived a little after 7am. The
hotel sent a car to pick me and on my ride into Amsterdam the most fascinating
thing I saw was that the Dutch rode bicycles everywhere. When parents take
their kids to school, they pop them onto the back of a bike and ride on. I had
never seen an entire city on bicycles. It was like something out of the
twilight zone. A few hours later I changed and drove to Utrecht on a warm and
sunny morning. The ride to Utrecht was stunning. The skies were a picturesque
baby blue and there wasn’t a cloud in sight. On either side of the motorway
there were golden fields of farm land and further beyond, wind turbines spun in
synchronicity. The view was so special to me that I asked the driver to stop on
the side of the motorway so that I could get out and appreciate the scenery for
fifteen minutes or so. The driver thought I was odd.
I finally met Jan-Dirk at his offices with his head
of operations, Thijs. I could see in both their faces, looks of confusion and
reverence at the same time. How could a 29-year-old Nigerian have found himself
in a position to buy Chevron’s business in the Netherlands? I told Jan-Dirk and
Thijs of my intentions and that I took this bid seriously and wanted to make
sure that I did everything right in the eyes of not only Chevron but the Dutch
government. They both assured me that I was on the right track and that if
there was any issue, they would let me know. I spent a few more days in
Amsterdam, met up with a few friends, and enjoyed the Dutch nightlife and
hospitality. I flew back to London.
Chevron finally opened the data room for the bid and
provided all information needed for all companies to put in a bid. I put my
team, my directors, and Vance Querio on the task of reviewing all the documents
with a request that we have a bid review meeting in a few weeks. Tarica Mpinga
of Canaccord Genuity served as the lead of the management team. Tarica called
me that the team was ready to present their findings and proposal on the way
forward. I went over to Canaccord’s offices and for once saw my team assembled
in front of me. Here I was, in my late twenties, in a massive boardroom, with a
management team of fifteen people presenting to me. I felt like I had arrived.
While acquiring Chevron Netherlands was mostly for
an Africa oil & gas play, Catalan had to deal with the reality of the
company’s books, resources, and liabilities. Chevron Netherlands by production
was attractive, producing 9000 boepd broken down into 8000 barrels of gas per
day and 1000 barrels of crude. The off-shore production facilities were top
class, the gas reserves were attractive with ample room for development to
increase production numbers, the management team of Chevron Netherlands were
the best the industry could employ, and the crude and gas evacuation
infrastructure and sales contracts were solid. The Catalan management team
presented me the bad news. The oil reserves were seen as weak and having very
little production life even if new wells were drilled. The biggest problem
however was the abandonment liability which had been projected at first glance
to be in the USD 300 million region. This became the thorn in the flesh of
entire bid process. Essentially the Dutch government required all operators to
restore their areas of operation back to how nature intended – which meant all
infrastructure had to be removed at the end of production. The cost of this is
what is termed “abandonment liability” or “abandex”. Catalan’s management team
felt that because the abandex was so high, it negated an aggressive bid price
and moreover Catalan would struggle to raise cash to pay for Chevron
Netherlands.
Unperturbed, I corralled my management team on a
road show. We would meet with as many Banks, investors, and oil trading
companies as possible to pitch Catalan’s bid and Africa strategy for Chevron
Netherlands. The team and I spent countless hours in meeting after meeting but
to no avail. The abandex amount and weak oil reserves of Chevron Netherlands
were too significant that it blinded people from the Africa strategy entirely.
Alas it was clear that this would have to be a cash deal with no bank debt or
oil trading dollars. Despondent, I called my mentor for a way forward. We spoke
extensively and as I expected, he was the only one that saw how important
Chevron Netherlands would be as a technical partner-operator in Africa. We
agreed that between myself as a small cash contributor, himself, and a few
other investors we could raise cash of USD 50 million as a maximum bid price.
That night I went back to that bar not far from my house and ordered an even
stronger drink. This bid could not slip away from me.
Chevron sent an email to Catalan advising when they
expected bids to be received. The Catalan team once again huddled in
Canaccord’s offices to work on a bid submission document, which would include
Catalan’s offer and bid price. We deliberated for hours and the management team
insisted that because of the high abandex amount that no cash should be
offered. Essentially Catalan would agree to absorb the entire abandex amount
and would pay a notional “$1” for the company. This would be a liability
absorbing deal, allowing Chevron to clean out and move on. The team advised
that Catalan put in this offer but as a way to play hard to get, we would
commit to the gas abandex but stay quiet on the oil abandex. I was convinced at
that moment that we would have the winning bid. The team prepared all the
necessary paperwork, which I signed, and hand delivered to Jeffries offices to
the manager of the bid process. After submitting the bid documents, I went to
my church, St. Mary’s. I always like going to church when there is absolutely
no one there. I prayed for God’s blessings and good graces.
Jeffries and Chevron confirmed they had received
Catalan’s bid and would need two weeks or so to review all bids and come back
with an answer. In the meantime, I gave a break to my management team and spent
all my free time now on my kung fu training with my master, Shifu Heng-Wei.
Kung Fu was not only for my fitness but for my well-being and spiritual balance.
It was my greatest stress-relief. On a Tuesday afternoon, whilst Shifu and I
were in the middle of an intense kung fu session, my phone rang. I knew it was
about Chevron. One of Richard Kent’s deputies was on the line. Chevron had
reviewed my bid and were “confused” on my position in respect to the oil
abandex and wanted a re-submission clarifying Catalan’s position on both oil
and gas abandex. I immediately re-convened my management team at the boardroom
and began debating our response to Chevron. I saw this as a second chance
opportunity from Chevron to submit a more aggressive bid. My management team
argued that I should keep the same bid and state now clearly that Catalan
wanted nothing to do with the oil abandex. I countered that we needed to be aggressive
and should take the entire abandex and offer cash of USD 50 million so that we
could acquire Chevron Netherlands uncontested and plough quickly to our Africa
strategy.
The Catalan management team thought I was crazy.
Surely, I was 29 and now undeniably stupid. How could I look at that enormity
of an abandex amount and now want to offer hard-earned cash on top of that?
They believed I was frequenting my local bar too often and having one too many
drinks. They pleaded with me that I follow their proposal. We argued further
and eventually as a compromise, we agreed that we would take all of Chevron
Netherlands oil & gas abandex but would still offer a notional $1 bid
price. In my heart of hearts, I felt that a cash offer was needed to win but my
management team, for which I had paid a respectable amount for their services,
had convinced me otherwise. They were professionals I thought and they had my
best interest at heart. The team printed out the documents for which I appended
my signature and re-submitted. Again, I went to my church, when there wasn’t a
soul in sight and prayed to God for his guidance and blessings.
Chevron confirmed that they had received Catalan’s
revised bid document and would need another 2 weeks to come back to me on
whether we won the bid or not. One night as I stayed up watching CNN at home, I
had another idea. If I was able to find out whom the other bidders were for
Chevron Netherlands, I could coerce these bidders to drop their respective bids
and join me in a new multi-bidder venture. With this, Chevron would have no
choice but to sell Chevron Netherlands to Catalan and the other bidders in a
new joint venture (JV) company. This was to be my insurance policy in case
Catalan’s solo bid failed. As I said, I am the underdog here by a country mile;
I always had to be ten steps ahead of everybody else. I arranged a conference
call with my management team and charged them to find out who the other bidders
were for Chevron Netherlands. I also pulled out my diary and began making phone
calls. At this point I didn’t care what the rules were, this was business –
either hunt or be hunted and I believed Catalan led by me, was an apex
predator, even if Chevron was one trillion times bigger than Catalan. Fortune
favours the bold and I fancied this as David versus Goliath.
One by one, Catalan began finding out who the other
bidders were. Mercuria, an oil trading company I had done business were in the
running but then pulled out. Dana Petroleum looked at the assets but were also
out of the running. Tullow Oil was also out of the bid out of the fear of the
abandex costs. I scheduled another call with my team and asked everyone to
re-double their efforts to find active bidders. The clock was ticking and I was
keen to find the other bidders before Chevron replied to my bid. I was too late
however, on a Friday afternoon in early summer of 2014, whilst I was out
drinking rose wine with friends at the Arts Club in London, I got an email from
Chevron. They had rejected Catalan’s bid and had deemed our bid unsuccessful. I
felt like sinking into the ground. I hastily said goodbye to my worried friends
and ran home. I couldn’t believe it. How could Chevron say no to me? This bid
was destined for me to win. I was meant to be the Alexander the Great of Africa
oil & gas and barely into my thirties.
All weekend, I re-traced my steps. I called my
management team, my directors, my advisory board, and my mentor to understand
where we went wrong. Vance Querio told me that it looked like I had fallen in love
with Chevron Netherlands and it was time to walk away. I said no way, I was too
deep in love and I couldn’t turn back now. I made up my mind that I was going
to find the remaining active bidders, coax them into joining me, and leave
Chevron with no choice. I called my management team for a meeting on Monday and
they were soundly reassured that I was mad. The game was up and here I was,
trying to bring back life to Catalan after a deathblow. The show was not over
and we were going to be victorious. I left the meeting with a sense of purpose.
That night I went on a dinner date and bumped into an older friend of mine,
Remi. I had always looked up to Remi. Remi is smart, successful, and highly
intelligent. I felt like him and I were very much the same person and that he
was me, just twenty or so years down the road. Remi asked me what I was up to
with work and why I wasn’t in Lagos running the family business. I coyly
changed topics as I didn’t want any Nigerians knowing what I was up to,
certainly no one in “high society” or the political elite. Even though Remi was
a great guy, I couldn’t take the risk. Chevron Netherlands was my Trojan Horse
and it was on a strictly need to know basis. We will get back to Remi later.
The next day I called Jan-Dirk of EBN and told him
that I was going to make a USD 50 million re-bid for Chevron Netherlands but
this time I wanted to do so with the other bidders as part of a JV. I was going
to use all the cash I had agreed with my mentor to go for one final strike.
Jan-Dirk at first was unsure that this was possible but when he heard my sense
of urgency and willingness to put down cash, he invited me to back to his
offices in Utrecht and felt there could be a solution. The next morning, I
dashed off to the airport and flew back to Amsterdam. I landed early as I
usually do and by this time I had gotten used to the city being on bicycles. I
remember pulling up to a red light and seeing twin Dutch toddlers on the back
of their mother’s bike waving at me. These Dutch and their bicycles.
I met with Jan-Dirk again and this time he was more
forthright and eager to help out. He then dropped a few bombshells on me. First
off, EBN, the Dutch state oil company, were an active bidder for Chevron
Netherlands and were specifically interested in the oil side. I was shocked.
The second bombshell was that they had put in a joint bid with an indigenous
Dutch oil & gas producer called Oranje-Nassau Energy (ONE). Thirdly, EBN
knew that apart from itself, Catalan and ONE, there was one more active bidder
that wasn’t European or African for that matter but had no leads. Jan-Dirk
pledged that EBN would join my new JV but that I had to meet the Chairman of
ONE, Marcel, to get his buy in. In my presence, Jan-Dirk called Marcel and
arranged a lunch meeting in London with Marcel and the managing director of
ONE, Alex.
Back in London, I met with Marcel and Alex at a
prestigious members club that both Marcel and I were members of. Marcel and I
hit it off very well and found that we had a lot of mutual interests in common,
more so he knew my mentor and on the strength of that would be happy to enter
into a JV with Catalan and EBN. However, Alex, was slightly reticent. Alex, it
seemed wasn’t too pleased that I was charming his Chairman right before him and
wanted to put the brakes on this budding bromance. If he wasn’t careful this
young Nigerian could even end up taking his job if this JV worked out. It then
became a battle for control now between Alex and I on the fate of the JV. Alex
proposed that the Catalan management team meet EBN and ONE at ONE’s offices in
Amsterdam the following week to discuss the structure of this new JV and how we
would formally propose to Chevron that we wanted to bid together for Chevron
Netherlands. I agreed to this meeting. I would come with full force.
The following week, the Catalan team and I arrived
in Amsterdam. I ensured that we arrived in style. I had the hotel arrange for
five, brand new, jet-black Mercedes s-classes to ferry the Catalan management
team to ONE’s offices. I wanted Marcel and Alex to know that we meant business
and this wasn’t a Mickey Mouse affair. Marcel and Alex received us at the
entrance of their offices. We certainly made an impression, it looked more like
a state delegation had just arrived at ONE’s offices, ready to discuss oil
& gas diplomacy.
We were taken up to their main conference room where
we were introduced to the rest of ONE’s management team. Our meeting was to
discuss two major points. First, if the JV was to be successful, how would we
carve out the Chevron Netherlands empire? Secondly, if we were to agree to the
first point, how would we approach Chevron and manage the bid process? The
meeting became slightly contentious. EBN did not attend the meeting and didn’t
need to. They made it clear that they were focused on the oil side of Chevron
Netherlands and would only come in for the oil. ONE was also no small fry, they
produced 60,000 barrels of crude and gas a day from their assets in the
Netherlands and worldwide. They were not only keen on the gas coming from
Chevron Netherlands but wanted operational control. This would leave Catalan as
a mere financier/investor with no management control.
Tensions were flaring with no headway being made. I
looked at Marcel and knew that he and I were both frustrated. I motioned to him
for us to meet outside the conference room. Marcel waved to Alex to join us and
I asked Tarica to step outside with me. The four of us walked over to Alex’s
office for a man-to-man resolution meeting. I made it clear to Marcel and Alex
that Catalan’s main objective was to use Chevron Netherlands as an Africa
operator and would make our fortune from “selling” our technical know-how to
wealthy, local investors in oil-rich producing nations with Angola and
Equatorial Guinea as prime targets followed by Nigeria. However, Catalan would
need to have management control of Chevron Netherlands as we know potential
African partners would want to see the Afro side of an Afro-European oil
company in control. Marcel agreed and Tarica re-emphasised my point. Alex
however was keen for ONE to be an active player on the gas side as they saw the
gas production and potential as the key driver for being involved in the first
place. We agreed that Catalan would have management control but would let ONE
drive the gas affairs in the JV with EBN doing the same for the oil. The empire
had been carved. Lastly, we agreed that we would write a joint letter to
Chevron notifying them of our intent to form a JV and permission to submit a
joint bid for Chevron Netherlands. The four of us walked back into the main
meeting and marshalled out the next steps to our respective teams. Marcel saw
me off and we both felt like we were on the verge of something great. I spent a
few more days in Amsterdam and revelled in the Dutch nightlife. I even bought a
bicycle. On one fine Amsterdam afternoon as I rode my bike through town, I
thought to myself, “I am about to be a Nigerian Dutchman”.
When I arrived off the plane from Amsterdam to
London, I got a rather unnerving email from Alex of ONE. He was back to that
power-playing game of his again which was becoming highly frustrating. Alex had
written me stating that before EBN and ONE would agree to write a JV letter to
Chevron they needed to see financial statements from Catalan, a substantial
amount of money had to be put in an escrow account, and he listed another
laundry list of conditions precedent (CP). I was surprised he didn’t ask for my
birth certificate and my mother’s driving license. I thought to myself “Na wa
o, this Alex bobo really has it out for me.” Alex had done this largely to
checkmate me and show that he was the authority on the JV. It was all well and
good for his billionaire Chairman, Marcel to say he was okay with it, but it
was Alex that was responsible for managing the JV and not some young upstart.
On the taxi ride back home, I thought to myself, it would take too long for
Catalan to meet all of Alex’s CP’s and in that time Chevron could have
announced a winner as I was well aware that there was another bidder still out
there that we didn’t know of. Also, Alex was effectively making Catalan bid for
ONE’s partnership. He would make Catalan sweat to earn partnership rights with
ONE and EBN and then we would sweat further to convince Chevron of our JV. I
decided this was a dangerous road to go down and I would not cave into Alex’s
demands. If there was anything I excelled at in military academy two decades before,
it was in military strategy and tactics. I was going to put all my training and
knowledge to teach this Alex fellow a lesson. ONE and EBN were going to sign
that letter I told myself. They simply had no choice.
I devised a plan, which I fine-tuned with the other
two directors of Catalan. I made sure not to discuss the plan with Catalan’s
management team for fear that it could leak out. The Catalan directors agreed
that for our plan to be successful, I in particular would have to eat humble
pie. I had to reach out to Edgar and I’d also have to pay that princely sum of
his. In addition to Edgar, I needed to get French banker, Guillaume Leenhardt
on board. Guillaume, I had known since I was 13 years old and I’d come to find
out that he was a close friend of Marcel. I met with Edgar for a steak dinner.
I swallowed my pride and apologised profusely for our last meeting that didn’t
go so well. I told Edgar that I wanted him on my team now on a full-time basis.
Edgar knew he was needed now more than ever and cheekily asked for twice the
amount he had originally requested for. This was no longer a princely sum but a
king’s ransom. I did the math. It was worth it. I called my Bankers and made
sure Edgar was paid. That was the first chess move. I called Guillaume and he
just happened to be in London. He asked me to meet him in Hyde Park by the
serpentine lake. I arrived at the lake and saw Guillaume sitting on a bench,
feeding bread to ducks. It was like something out of a spy movie. I briefed
Guillaume on the whole Chevron Netherlands saga and he was impressed to say the
least, “You’re as ambitious and as crazy as your father… I like it!” With that
said Guillaume was on board. More chess moves. My plan for Alex was now set in
motion, it was a mixture of “good cop-bad cop” and what Yoruba’s from Nigeria
call “Ogbon agba”, loosely translated to “An old man’s wisdom”.
I emailed Alex, copying Marcel and key members of
ONE, EBN, and Catalan’s management team. I wrote that Catalan was no longer
interested in partnering with ONE and EBN. I reminded them that Catalan was
invited to bid by Chevron and Jeffries because of our cash raising ability.
Alex’s list of CP’s was a slap in the face to Catalan and had personally
offended me and my mentor. In the same email, I instructed the Catalan
management team to cease all communication with ONE and EBN. The email was a
tsunami. ONE and EBN couldn’t believe that they had just been dumped. Imagine
telling the prettiest girl in school that you were planning to take her to the
prom, she thought she had you wrapped around her finger, and then in one ninja
move, you tell her you are no longer interested. This dejection is what Alex
and co. were now feeling. How could ONE and EBN be told to bog off and most of
all by this small boy? It put them in a state of cataclysmic shock. Bad cop. I
then called Edgar and Guillaume that I had to write such a nuclear bomb of an
email because my mentor and investors were unhappy that ONE was trying to shift
the goal post. I asked Edgar to reach out to Alex and the ONE management team
since he knew them well to speak some sense to them, stating that I wanted to
partner with them but that my mentor and investors were the ones holding me
back, that they were about to lose out on a fruitful partnership. I then
reached out to Guillaume to do the same with Marcel. Good cop. More chess
moves. A week went by. The Catalan team, still bewildered, called me to reverse
the decision in my email, pleading with me that my stance was suicidal. I
refused to budge. Edgar was making progress with Alex. Alex began to feel that
this whole mess was now his fault and didn’t want to look bad in front of his
organisation and EBN. He caved in and with his contrition, EBN were on board.
It was now left for Marcel to give the final green light. Marcel was enjoying a
cruise on the Greek seas on his lovely yacht and was a little hard to reach.
Guillaume finally reached him. Marcel agreed. Checkmate. Ogbon agba!
I drafted the JV letter to send to Chevron. The
reward for my victory. I emailed it out to ONE and EBN. One hour later the
letter was sent back to me with their signatures. I signed the letter and then
forwarded it via email to Chevron and Jeffries with the Catalan management team
in copy. Tarica called me and wondered how I’d pulled off such a coup. I told
him they don’t teach such at Harvard Business School, that this was native
Nigerian business sense. We both laughed. Chevron on the other hand wasn’t
laughing. In the words of Jeffries, “Catalan was taking over the bid process”.
Chevron now knew that it wouldn’t be too long before the last bidder was found
and coerced into the Catalan-led JV. Chevron is one of the wealthiest companies
in the world and also one of the smartest. They made a few chess moves of their
own. They decided to stall and told the JV through Jeffries that they needed
some time to consider our proposal. They would cleverly use this time to tidy
up the bid with the last, final bidder. A week passed by and I knew this was a
race against time between Catalan and Chevron. If Catalan found this last
bidder the game was up and Chevron would have to cede Chevron Netherlands to
the Catalan-led JV. Chevron for their own part, needed to wrap things up with
the last bidder because if not, they would have been outfoxed by Catalan and
might end up having to sell Chevron Netherlands for a much smaller sale price.
Worst still, there was no way they would lose their Dutch empire to me of all
people.
I called both Edgar and Guillaume, asking them to
use all their contacts and resources to find the last bidder. I arranged a
conference call between Catalan, ONE, and EBN with a clear order to find the
last bidder and that once we found them, the bid was ours for the taking.
During my time in the family business, as a director in the upstream oil &
gas business, I had a close working relationship with Chevron Nigeria and knew
its managing director. I dug deep into my email and found emails years back
between Chevron’s senior management based in Houston and I. I reached out to the
Chevron Houston team and went into full salesmanship. The Catalan-led JV was
well suited to buy Chevron Netherlands. We were a mix of cash (Catalan),
operational experience (ONE), and government-state backing (EBN). There was no
better group to sell to. Chevron Houston asked for time to consider. Guillaume
had come up with no leads but Edgar had, the kings ransom I paid for his
services was showing dividend. Edgar had gotten in touch with Martin Lovegrove,
a senior adviser to the global CEO of Chevron. Martin informed Edgar, that the
Chevron global deal team sitting at headquarters in California – Chevron San
Ramon, were debating what to do. It was becoming an internal debate between
Chevron Houston and Chevron San Ramon on whether to conclude with the last
bidder or pivot to the Catalan-led JV. I waited on the outcome. My 30th
birthday was on June 21, 2014. I had planned a big comic book inspired costume
party to ring in my special day but I cancelled all those plans. I felt Chevron
Netherlands was slipping away from me and this was not the time to celebrate
anything.
On July 14, 2014, I received a letter from Chevron.
They had made up their mind. Chevron San Ramon had their way. There was to be
no room for the Catalan-led JV and they were concluding the sale of Chevron
Netherlands imminently. To say I was devastated wouldn’t capture how low and
defeated I felt. Chevron Netherlands was destined to be mine. I was going to
ride back into Africa on my Trojan Horse and become King. I had given every
part of me, every fibre of my being and it was immeasurably painful to come so
close to victory and lose. ONE and EBN wrote to Catalan formally withdrawing
their participation in Chevron Netherlands. They had sailed off into the North
Sea sunset. I stubbornly refused to give up and wrote another letter to Chevron
that Catalan would be prepared to pay up to USD 100 million for Chevron
Netherlands. Frankly, I didn’t know where I was going to find the money but I
was throwing one last shot out there when in actuality it was no more than
medicine after death. A few days after my last pitch letter, Richard Kent sent
me an email; Chevron Netherlands had been sold to Petrogas of Oman. The last
bidder, the mystery company I couldn’t find. I’d later come to find out that USD
50 million plus an absorption of all the abandex was the winning formula for
the bid – the same formula that I had proposed to my management team but they
had pushed back on. This was a painful lesson to always trust my instincts, no
matter the circumstance. Edgar later told me that if I had brought him on from
day one, the first question he would have asked me was, “What amount are you
willing to pay for Chevron Netherlands, given what you wanted to use it for in
Africa?” I told Edgar that the price I would have paid was USD 50 million. I
should have paid Edgar his princely sum the first-time round, never again would
I let ego or pride cloud my judgement.
Members of the Chevron team in London called me.
They congratulated me on a well-fought bid and marvelled at my ability to push
them so hard in their own bid process. Richard Kent of Jeffries took me out for
a drink. He told me I was the type of bidder he liked working with, tenacious
and aggressive. Richard wanted to know if I was interested in another bid,
something was coming up in Italy. I told Richard I was done. I looked finished.
I said goodbye to the Catalan team and paid their fees. Tarica took me out for
a meal, trying to encourage me. We joked about how legendary this bid was and
how I had brought back Catalan’s quest to life on multiple occasions when all
seemed lost. This was all consolation. I thought, no one remembers the 1st
runner up, second place is just not first place. My mentor called me and told
not me not to be hard on myself, that this was all a learning process and that
it would shape me for further battles in the future. I agreed with him but
nothing could make up for my loss.
Whilst I lay in bed that night, one of my closest
confidants nicknamed Heisenberg and a director in Catalan called me. I remember
our conversation like it was yesterday. Heisenberg said, “Mr. P, how many
people are given the opportunity you had at 29 to buy Chevron Netherlands? How
many Nigerians can ever say they were in a competitive bid to buy an oil &
gas company in Europe and almost won? How many young men at your age with the
same background, simply settle for less? But you went out into the real world
and fought hard and fought valiantly. You got one of the largest indigenous
Dutch oil companies and the Dutch state-run oil company to partner with you.
You might have lost but you won. Take this as a privilege and that God himself
is shaping you into a Man and not just any Man.” He was right and I agreed.
Heisenberg advised that I head off to the one place that always rejuvenates my
soul… Los Angeles. I got up out of bed, walked down into my study, went online
and bought a ticket for the next morning’s flight to Los Angeles. I would go
away for two months.
I arrived in Los Angeles half a day later. I sat in
my apartment for the first two days. I barely ate and just stared into nothing.
This was the cathartic process to get over my loss. Then I got into my car and
drove to Malibu. There is nothing more peaceful than a scenic drive down the
Pacific Coast Highway (PCH). The Pacific Ocean waters out to infinity on your
left and there are cliffs, bluffs, and stunning mountains to your right. The
California sun in all its warmth shines down and that good Cali fever infects
your soul. This was Californication at its finest. I enjoyed my two months in
Los Angeles. I partied hard, went to the Drake vs. Lil Wayne concert at the
Hollywood Bowl, sat courtside and watched Kobe Bryant of the Los Angeles Lakers
play a good game, ate well and one night dined at BOA steakhouse on Sunset – at
the table in front of me was an orange haired business man named Donald Trump,
if only I had a crystal ball then. I went to Disneyworld and had a blast.
California had healed me. I was okay again. I thanked God not only for the opportunity
and the experience but also for blessing me with a good life. He had taught me
some valuable lessons and helped me discover new parts of myself I didn’t know
existed. Heisenberg was right, I was becoming a Man in the true sense of the
word.
A year later, I moved back to Lagos for a few months
to be closer to my family and to take a break from work. A South African
company, HKLM that had helped my father design the logo for his telecoms
company were in Lagos doing some further design work for my father. My father
always uses a bull as his personal insignia and it had become synonymous with
him. Gary Harwood of HKLM asked me if I wanted my father’s bull insignia
adorned on any clothing or stationery. I told Gary that I wasn’t a bull and
that my father was “the bull”. Gary countered and said, “Well Paddy if you are
not a bull, then what are you?” I paused for a moment, thinking. My mother was
born on August 2nd, 1950; she is a Leo by star sign. Leo’s are lions and I was
my mother’s lion son, her Simba. I told Gary, “I am a Lion. I always have been
and always will be.” Two weeks later Gary sent me a design of my own personal
insignia, it was a Lion’s head. We made a few tweaks to make the Lion look more
intimidating yet regal and Gary sent me the final design. In a very clever and
touching way, Gary and his team had woven some of my facial features into the
design of the Lion’s face. This Lion no matter who might see it or who might
copy it would have me staring right back at them. I thanked him for a wonderful
present.
I called Remi and told him that I was back in Lagos.
He invited me over to his palatial and modern home. He liked my Lion’s head
insignia that I had stitched onto the pocket of my native Nigerian kaftan. We
sat down for hours and talked business and politics. Then Remi asked me what
was I doing in London all that time, away from the family business. I was happy
to tell him about Chevron Netherlands at this point, the deal was done and
over. Remi looked at me in astonishment, “You mean you took on a whole Chevron,
with no noise, no fanfare and none of us knew? Ahh bros you try!” We laughed it
off. Remi then revealed the biggest bombshell of my Chevron Netherlands
adventure. The managing director of Petrogas of Oman was a close friend of his and
he knew he was bidding for Chevron Netherlands at the time. If I had told him
what I was up to when we saw in London, whilst I was searching for the last
bidder, he would have introduced us. I was blown away. There it was that whole
time. That mystery last bidder that I had searched so hard for was there for my
taking and it passed right by me.
I went back home that night and made myself the
strongest drink. History couldn’t tell this story. I would have to.
By Paddy Adenuga
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